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Red Bull / 30 Days in Chicago

Chicago

Client
Red Bull
Role
Producer
Agency
Roundhouse
Location
Chicago
Start date
November 2017

After the major success of our multi-year partnership creating Red Bull 30 Days in LA, Red Bull asked us to help them adapt the month-long music program for Chicago.

Through the creation of localized graphics, venue signage, light fixtures, and new executions (such as a vanity, pinball table, and custom sticker and pin machines), we were able to help Red Bull authentically bring their concert series to the people of Chicago.

30 Days in Chicago is a month-long music festival presented by Red Bull Sound Select in November. The festival includes concerts at numerous venues across Chicago by some of the biggest names in hip-hop, rock and more.