MasterCard / SXSW Live Stream / San Francisco

The MasterCard Tap SF event allowed bay-area attendees to experience the excitement of South by Southwest at our exclusive event by live-streaming the Sub Pop Record’s SXSW showcase featuring Niki & the Dove, Spoek Mathambo and THEESatisfaction from Austin to San Francisco. We booked Dirtybird’s head honcho, Claude VonStroke, to DJ at our event in SF after the streaming showcases concluded.

Rounding out the night, we brought in food from local food trucks and hosted an open bar at the infamous Monarch.